Bit of a deep topic, but this is a fantastic piece of writing by Brennan Kenneth Brown on language and how it’s growth normalised some far right and toxic traits.
It does a deep dive through the internet and how language from meme culture did radicalise people.
I do often wonder at times what would have happened to me if I zigged instead of zagged. I remember for example reading The Game: a Neil Strauss book mentioned by Brennan – partly because interviews with him were prevalent in the communities I was a part of: early SEO, blogging and digital marketing communities. I remember putting it down after finishing it, but what if I explored? I was a confused and slightly lonely bloke trying to find my way in life in the late 2000s. I moved to Manchester, found my tribe, and found happiness. But what if I didn’t?
I think that is why I try and steer the younger (mid 20 year olds) folk I do come in contact with – in the cricket club for example – and be a positive influence on their lives. Saying things like “you hate dating” when they complain that they went on a bad date, or encourage them to travel a bit. I am not sure if it works, but I do my best.
Anyway, great article by Brennan.
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